By jlazerus | Published:
October 12, 2011
I don’t need no magnetic poetry!
By jlazerus | Published:
December 20, 2010
In which Lazerus attempts to discover the source of evil lurking in some small corner of the server.
In which Lazerus continues his fruitless effort to create a bollocks free world with little to no effect.
By jlazerus | Published:
September 3, 2009
This is from the U.S. Small Business Administration‘s business.gov site concerning advertising your online business, and I quote: Advertising and marketing on the internet is regulated very similarly to the real world HA HA! Too bad, internet! You’re not real, as I had suspected all along! Sorry, feeling a bit cynical today. P.S. What’s with [...]
Posted in Marketing | Tagged Experiments |
A rare cohesive and and cogent argument with hopefulness, new and improved: NOW WITH FEWER TYPOS!
Image via Wikipedia A semi-anonymous person commented on the blog regarding printing and prepress job trends recently, and since it wasn’t a spammer, I went to their website. If you haven’t already, check out the link. What I saw shocked and amazed me, for some reason. They had an ad for their Google AdWords service! [...]
Image by Liutao via Flickr If I didn’t do variable data printing for a living, I would probably be more impressed by the Lexus ad disguised as a magazine called “mine”. Still don’t like the enforced hipness with the lowercase, call me a curmudgeon. Unlike the first edition, they got this one formatted correctly, having [...]
Not everyone agrees on the definition of “on-demand”. They’re all right, AND they’re all wrong, too. How many ways can you make change for a dollar? The phrase “on demand” is pretty self explanatory. Software makers use it, video services use it. Even “print on demand” has been pretty much lumped into the book publishing [...]
Please for the love of god keep in mind that this blog is completely my opinion. I really respect and admire the effort Lexus and their marketing/advertising people have put in over the years to create a truly personalized experience for customers and prospects alike. They’ve done some really creative things, things which even I [...]
According to a study by Bredin Business Information (BBI) (from an article in Marketing Charts), marketers are spending too much on channels that their audience doesn’t care about, and not enough on channels they like. The article says that marketers are putting their most of their eggs in the online basket, but the way SMBs [...]
