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My new friends at Tunicca have a post about Jacek Utko with a video of his presentation at the TED conference. Utko’s presentation is in itself worth watching, and once you are on the TED site check out some others as they are ALL very thought provoking. Assuming you want to think, that [...]
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Not dying so much as really sick
Someone commented on a previous post about Prepress job trends saying they thought physical printing is breathing its last. At first, I was going to say I agree. Then I actually thought about it, and I can say that I strongly disagree.
No question, there is a LOT [...]
According to a study by Bredin Business Information (BBI) (from an article in Marketing Charts), marketers are spending too much on channels that their audience doesn’t care about, and not enough on channels they like.
The article says that marketers are putting their most of their eggs in the online basket, but the way SMBs want [...]
Marketing has long been the platform of choice for $#!t-shovelers, wise-crackers, pseudo-scientists, bs-artists, hucksters, shysters, and so on. I believe the Post 9-11, post-internet-boom, “social media” era has upended a large rock under which these people have been hiding, crawling, secretly practicing their weasel words, inventing new ones, creating verbs out of nouns and vice [...]
So, I get this genius idea to start using the web for promoting my employer. I remember Facebook. Open my page, and see a link on the page (somewhere, I forget) for “Advertising”. I go there. In the tabs on the advertising page, I see something called “Lexicon”. I like big words, so I click [...]
Image by MShades via Flickr
So, I’m reading the always amusing PrintCEO blog, and almost had to re-swallow my lunch in reaction to the cloying, rose-colored insanity that I tripped over. Check it out, if you dare, by clicking this.
Here’s the comment I did not reply with, but wanted to.
Before a chorus of “Amen, Brother” starts, [...]
I read about this in the PAPER today, as in, the actual printed newspaper. My first thought was: since when has the government cared that much about people’s privacy?
Investigating how Google or anyone else observes behavioral data on the internet is the scary thing. It’s not as if these companies are using the data maliciously, [...]