I read this post on TechCrunch about ChaCha. We’ve been studying them recently, especially after they got a deal from CocaCola to deliver event specific ads. It is apparent now to me that ChaCha HAD to change their strategy. Instead of using the technology to do guided search, now they are aiming for a direct [...]
About me
My name is Jeff Lazerus and my professional experience includes marketing, graphic design, prepress and prepress management; variable data printing and digital printing management. This blog is my personal portal for online experimentation. I write about creating your own space on the web, new marketing technology, the print business, and metablogs. Opinions are my own, and I hope someone else's as well. Contact me: jeff@jefflazerus.com-
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