Tag Archives: Direct mail

Marketing Spending in 2009: Where’s the Money Going?

Image by DavidErickson via Flickr In November 2008, BtoB Magazine, a magazine for marketing strategists, did an exclusive survey of marketing executives. The results were reported in their December issue. Among the results are some encouraging numbers for vendors to the industry. According to the article’s author Kate Maddox, of 211 b-to-b marketing professionals, 31% [...]

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