Tag Archives: Publishing

The Shocking Tale of BookLocker v. Amazon

By Jeff Lazerus | Published: January 23, 2010

In which Lazerus describes an incredible David vs. Goliath story, and how freedom of the press could actually cost you $300,000 in legal fees.

Posted in Printing | Also tagged , , , , , | 1 Comment

How to Make a Wordpress Blog Run Faster

By Jeff Lazerus | Published: November 3, 2009

Optimizing Wordpress using a CDN (Content Delivery Network)
My blog had been running, if that’s what you could call it, at speeds approximating a gimpy turtle walking in mud uphill… you get the idea. So I started investigating the technical methods used by pro web developers to make their blogs load fast.

Posted in Blogs, Bloggers and Blogging | Also tagged , , , , , , , | 12 Comments

The Degradation of Prepress Employment, Part 1

By Jeff Lazerus | Published: October 10, 2009

Prepress employment is going away, and it’s being replaced by the content creation side. Not only are content creators doing more of the prepress part of the job, but automated systems are also replacing human beings in the workplace. Yes, a robot has taken my job.
Seeing this was kind of a shocker for me. Shortly [...]

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What Do You Mean by “On Demand”?

By Jeff Lazerus | Published: April 29, 2009

Not everyone agrees on the definition of “on-demand”. They’re all right, AND they’re all wrong, too.
How many ways can you make change for a dollar?
The phrase “on demand” is pretty self explanatory. Software makers use it, video services use it. Even “print on demand” has been pretty much lumped into the book publishing domain.
Digital printers [...]

Posted in Marketing, Marketing Spending, Printing | Also tagged , , , , , , , | 2 Comments
  • My name is Jeff Lazerus and my professional experience includes marketing, graphic design, prepress and prepress management; variable data printing and digital printing management.
    This blog is my personal portal for online experimentation. I write about creating your own space on the web, new marketing technology, the print business, and metablogs. Opinions are my own, and I hope someone else's as well.Contact me: jeff@jefflazerus.com




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